Last week we got our first look at the new DKNY Fall 2012 ad campaign featuring Ashley Greene, while this morning we get our first look at both the DKNY Jeans and pureDKNY campaigns.
The shots are once again taken in the streets of New York City and feature DKNY Jeans brand ambassador Ashley Greene and Johannes Huebi. Also, for the first time we see Ashley for pureDKNY.
We have always been fans of DKNY Jeans, not only is the casual style at its best, but is also well made, available in various stores such as Macy’s nationwide and the sizes are extended to plus-size which is great for girls who what to support a brand but need a bigger size.
What we coveting from this ad campaign? Well the off the shoulder sweater for one will be making its way into our closets along with the faux fur coat.
We are also in awe of the still shot of the wet New York City street, showing off busy people running around in jeans, such a great shot for a brand like DKNY Jeans.
You can see all the ad campaign shots below.