Banana Republic Launches “Mod” Mad Men Collection with Coco Rocha

Banana Republic Launches “Mod” Mad Men Collection with Coco Rocha

Just in time for the April 7th 2-hour premiere of AMC’s non-zombie hit Mad Men comes the third collaboration with Banana Republic.  The Mad Men collections with Banana Republic have always kept with the time-period of the show and the latest collection is no different as the show moves more into the 1960’s.

The “Mod” themed collection was designed exclusively by Banana Republic in collaboration with Mad men costume designer Janie Bryant and features model Coco Rocha in the ad campaign that just recently launched.  For the collection, Bryant put a modern take on the razor-sharp tailoring and policed silhouettes of the 1960’s style, plus  few cues from the season.

“The collection embodies the late ’60’s for graphic prints, colors, and boldness” – Janie Bryant MAD MEN costume designer

You can see the new ad campaign below and the Banana Republic + Mad Men collection is now available online at BananaRepublic.com and in select stores.

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Images via Banana Republic

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